Your Sales Leadership Story
Carolyn will present What’s Your Sales Leadership Story? at the upcoming Georgetown University Leadership Coaching Conference on Friday, July 16, 2010.
A Brief Outline. Storytelling is the language of leadership. Crafting a business story of value, relevance, differentiation, and as a strategic resource is a sales leadership story.
How does sales storytelling impact your business and your client’s overall experience?
In this workshop you will learn to increase your edge as a strategic partner and sharpen in your leadership ability to tell your business story to your client. You will receive tips, tools, and time to identify strategies and steps to increase the effectiveness of your business development process by practicing and telling your business story in ways that will delight your clients and enhance the overall client experience.
The session agenda will cover these main topics:
1. Elements of a sales story
2. Your business development process and the importance of client discovery
3. Time, tips and tools for crafting your sales story
4. Homework and recommendations for continued learning on the session topic
To design a custom program for your organization, email Carolyn at
To learn more about Georgetown University’s Leadership Coaching program, visit:
http://scs.georgetown.edu/programs/35/certificate-in-leadership-coaching
- Posted Monday June 21, 2010 at 9:17 PM 0 comments
- Categories: Industry Footprints, Leadership




